We are in an era where data analytics has become one of (if not the) top priority for data-driven businesses. As a Marketeer, one of your main questions should be […]
Discover Web Analytics in Salesforce Marketing Cloud Read More »
Salesforce’s latest features of Marketing Cloud that humanize the customer experience with new Customer Data Platform innovations. The new features will help marketeers create more personalized experiences that drive lifelong
Salesforce’s latest Marketing Cloud features Read More »
Last month, Salesforce finished its rounds of presenting the Salesforce B2C Commerce Cloud roadmap. After a year of adding many new features (PWA-Kit, Headless Customizations, …), 2022 will have other things in
2022 for Salesforce B2C Commerce Cloud Read More »
How to make your webshop and stores not only customer friendly but also family friendly? Meet the ‘Ravotclub’ loyalty program based on Family Relationship Management (FRM). Businesses today focus on
From Customer Relationship Management to Family Relationship Management  Read More »
Email Management – Salesforce Marketing Cloud
Performance Marketing with Salesforce Marketing Cloud  Read More »
Episode #1: Salesforce Interaction Studio In this first episode of our FORWARD TV we invited Alex Vandermeulen our Head of Marketing who brings the Salesforce Interaction Studio to the microphone. During this
FORWARD TV: Salesforce Interaction Studio Read More »
Salesforce solutions hold no secrets for us as we are experts in identifying and implementing Commerce, Marketing and Service Cloud needs. “We are stoked to announce we are now part
FORWARD is officially a Salesforce CDP certified consulting partner Read More »
Data Cloud What is a Data Cloud ? Data Cloud, previously ‘CDP’ or Customer Data Platform (CDP) drives personalization and engagement for your customers. It’s part of the longstanding evolution
Delighting guests Hospitality is an industry that is built upon the principle of providing great personal service to guests. People working in this industry serve from the heart, and nothing
How hotels can personalize like Amazon and Netflix Read More »
Personalize relationships We all know our world has changed and there is no way back. The relationship with customers has evolved and we need to follow along. More and more
Why Bentley is using CDP and you should too Read More »
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